Walmart introduces new prepared meals to compete with Amazon, restaurants

March 5, 2018 by meganmertz2289

Theo Thimou, Clark.com

Be afraid, restaurant chains, be very afraid.

The nation’s largest retailer is stepping into your arena and in an effort to eat your lunch — and maybe even your dinner, too!

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2,000 Walmarts will offer fully prepped meals

Taking a page out of the book of Blue Apron and others, Walmart is dipping its toe into the prepared meal waters with an eye toward a massive roll-out later this year.

Bloomberg reports 10 different prepared meals are now available in 250 locations, marking the first time the retail giant has offered such a thing in its stores. Here’s a look at some of the meals on tap:

Pot roast

pot roast

Meatloaf

meatloaf

Cheesy ravioli bake

cheesy ravioli

Chicken enchilada

chicken enchilada

Other prepared meals include:

  • Chicken Alfredo
  • Spaghetti and Meatballs
  • Chicken Parmesan
  • Pulled Beef
  • Chicken Marsala
  • Curry Chicken

By the end of 2018, the prepared meals will be available in 2,000 locations. The meals, which have a shelf life of three days, are sold at price points ranging from $8 to $10.

In a parallel food development, Walmart is also introducing four $15 meal-kit options in stores, including Steak Dijon, Basil Garlic Chicken, Sweet Chili Chicken Stir Fry and Pork Florentine. Previously, Walmart only offered a selection of meal kits online through outside vendors.

walmart meal kit

Walmart’s latest moves can be seen as a shot across the bow of Amazon, which recently entered the supermarket business through its buyout of Whole Foods.

Other grocers have offered prepared meals for a while now, but Walmart wanted to get it right before rolling out this initiative. The company developed the meals over two months at its culinary innovation center and executives now feel comfortable with the results.

According to the Bureau of Labor StatisticsAmericans spent $3,008 on restaurants and takeout in 2015 — the most recent year for which data is available. If the average American household could reduce that by even one-third, it would represent $1,000 back in their pocket.

What could you do with an extra $1,000 in your life?

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