Jesse’s Picks

Mattress store closed indefinitely following outrage from “Twin Towers Sale” commercial



A San Antonio mattress company has been closed indefinitely after it shared a controversial commercial advertising its upcoming “Twin Tower Sale”. The commercial has been widely criticized on social media.

In the 21-second video, Miracle Mattress employees can be seen promoting the sale while standing in front of tower-like displays with an American flag at the top of the mattresses. However, the video gets worse when the two men fall backward onto the mattresses, causing them to fall over.

According to The Dallas Morning News, the store also tweeted about their sale on Wednesday evening.

The owner of Miracle Mattress shared an apology to Facebook about the video:


The store also posted this status update:


According to KENS 5, the store also posted this statement to Facebook:

To all of those who have seen our 9/11 sale. We are very sorry we have offended you. Our intentions were not to hurt anyone at all. Our staff is full of military and some relatives have passed away due to 9/11. We are promoters of peace and love. We have given abundantly to our community here in San Antonio and wish to remain known as a company who respects and loves others. We hope you find it in your hearts to forgive us. Please accept our apology.

Hundreds of people were outraged by the video and didn’t hesitate to comment on social media.

The video was removed from Miracle Mattress’ Facebook page.

Share on Facebook
Share on Twitter