By Shelby Lin Erdman, Cox Media Group National Content Desk
The Hershey Co. is promising to make major changes in the calorie count of some of its chocolate snacks.
The company announced last week that it wants to cut the calories in 50 percent of its standard and king-size confectionary snacks by 2022, and include easier-to-read nutrition labels on the front of 100 percent of its standard and king-size packaging by the end of next year.
Hershey CEO Michele Buck said in a statement that the calorie campaign is part of the company’s efforts at “providing the choice and transparency” about its chocolate products that customers want.
“These steps will provide an even wider range of portion options and clear information to help them select treats that fit their lifestyles,” Buck said.
About 31 percent of Hershey’s standard and king-size snack products contain 200 calories or less, the company said, and 70 percent already have front nutrition labels.